Despite myself, I feel a rush of excitement, the thrill of having another human perform just for me."The broadcaster is not the only content creator in the room," says Sideman."Smartphones provide all the critical pieces for these new services.They take care of distribution through the app store, monetization through in-app purchases, incredible video quality through cameras and microphones, and connectivity everywhere with LTE internet." The growth and ubiquity of social networks is also "creating an amplifier effect for good consumer products." You Now is run by founder and CEO Adi Sideman, who knows very well the long history of failed experiments with live streaming.
Meerkat emerged as a media and tech darling, easily winning the war for attention at this year’s SXSW.A 99 cent tip sometimes gets a broadcaster to smile, while more expensive offerings elicit a personal shoutout, or more intimate reaction.The company won’t share what the revenue split is between streamers and You Now, saying only that broadcasters in the partner program get "the lion’s share" of their tips.These cost coins, which you earn from spending time interacting on You Now.Users can also give premium goods, which cost money to acquire.